My first blog post on Valentines Day. The day of love seems like a fitting day to start to share my passion with the world. What to say? I feel as though I have everything and nothing to say at the same time, First, I should introduce myself. My name is Alysa Rubin. Sweet Kitty Beauty is my business, my passion, my future, but not yet my day job. This blog will be about Sweet Kitty. All the ups, downs, trials, and jubilations of taking the first step to start my own business. To leave the 9:00 to 5:00 behind and follow my dream of being an entrepreneur and doing something I love for a living.
This jump has been a long time coming. I have always loved natural beauty. As far back as I can remember, I was putting avocado in my hair and egg whites on my face. I loved how such easy, inexpensive remedies made me feel and look so beautiful. The idea of Sweet Kitty was born back in my college days. My expensive Brazilian's were just not in the budget, so I discovered an alternative - sugaring. Cooked up in my kitchen. Task completed on my own at a fraction of the cost. Over they years I perfected the recipe. It was so unique and special that I opened my own Etsy Shop in November of 2012. I never expected much from it, just a way to share my passion with other natural beauty junkies.
Over the years, I realized Sweet Kitty deserves to be more than a hobby. I am so proud of it and it brings me so much joy, so I have decided to take the leap from hobby to real business. Sweet Kitty has grown up over the last few years and so have I. With a new logo, website, products, and a sassy attitude Sweet Kitty is ready to take on the world! Follow along with me on this journey as I take my first steps as an entrepreneur.